HDFC Bank is public, listed as HDFCBANK on NSE, in Banking and consumer credit.
What it sells: retail banking, mortgages, HDFC Life.
In the language of this map it serves 3 solutions — Mortgage, Joint bank account and Term life insurance — which between them relieve 8 human frictions.
Its neighbourhood
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Sells
Human frictions it ultimately relieves
Reached through the solutions above, never directly.
- Need a shared home before you can afford to own one
- The home that fit two does not fit three
- Divide shared expenses fairly
- Lose the home if income drops
- Household collapses if an earner dies or is disabled
- The children must be provided for if a parent dies
- Decide what to leave and to whom
- Someone still depended on the income