Company

DraftKings

Type: public
Ticker: DKNG · NASDAQ
Market value: $20B

DraftKings is public, listed as DKNG on NASDAQ, in Leisure, travel, events, and fitness.

What it sells: sports betting, daily fantasy, prediction markets.

In the language of this map it serves 2 solutions — Bars and nightlife and Golf, hobbies, and leisure industries — which between them relieve 2 human frictions.

Its neighbourhood

Everything this entry connects to directly. Click any point to follow it.

Sells

Bars and nightlifeEarly adulthood
Golf, hobbies, and leisure industriesRetirement

Human frictions it ultimately relieves

Reached through the solutions above, never directly.

Friends scatter after school; rebuild a social world from zeroEarly adulthood
Purpose and structure disappear with the jobRetirement

Trends favouring it

Sports betting and prediction marketsCompounding now. Evidence is visible in company results and data.
Retail investors and financial nihilismCompounding now. Evidence is visible in company results and data.
Sports as the last live media assetCompounding now. Evidence is visible in company results and data.