Kaplan (Graham Holdings) is public, listed as GHC on NYSE, in Education and credentials.
What it sells: test prep, professional certification, university partnerships.
In the language of this map it serves 2 solutions — Test preparation and Bootcamps and professional certifications — which between them relieve 2 human frictions.
Its neighbourhood
Everything this entry connects to directly. Click any point to follow it.
Sells
Human frictions it ultimately relieves
Reached through the solutions above, never directly.