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The Human Atlasby Eonira
Solution

Fast food and ready meals

Kind
an entire industry
Sector
Food and grocery

Fast food and ready meals. Calories without preparation.

It is an entire industry.

It exists to relieve Feed yourself for the first time, with no time and no skill, The family must sometimes eat without cooking and A growing body that eats constantly and buys its own food. That is the whole reason it is here: nothing enters this map without a human problem behind it.

It could not exist without Packaged food manufacturing and Logistics and delivery networks. These are the quiet preconditions — remove any one and the solution stops working.

7 organisations in this map sell it, 7 of them publicly listed.

Its neighbourhood

Everything this entry connects to directly. Click any point to follow it.

The line back to a human being

2 hops from a person at a phase of life. The further a thing sits from the person, the more abstract it looks — and the more it tends to be mistaken for something that came from nowhere.

  1. SolutionFast food and ready meals
  2. FrictionFeed yourself for the first time, with no time and no skill
  3. Life phaseEarly adulthood
  4. Rooted inHunger
  5. Rooted inScarce time

Relieves

Requires

Who sells it

OrganisationValueTypeProducts
McDonald's$220Bpublic · MCDHappy Meal, drive-thru, McDelivery
Starbucks$100Bpublic · SBUXcoffee shops, mobile order
Chipotle$60Bpublic · CMGfast-casual restaurants
Alimentation Couche-Tard$50Bpublic · ATDCircle K convenience stores
Seven & i Holdings$40Bpublic · 33827-Eleven
Yum! Brands$40Bpublic · YUMKFC, Taco Bell, Pizza Hut
FEMSA$35Bpublic · FMXOXXO convenience stores, Coca-Cola bottling, Spin digital wallet

Trends behind it

Trends against it