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The Human Atlasby Eonira
Market factor

Individual earnings reports and guidance

Impact tier
4 — Stock and sector specific
Category
Corporate actions and stock-specific events
Watch
Beat/miss; guidance change; call tone
Frequency
quarterly
Effect lasts
days

Individual earnings reports and guidance. The single largest scheduled move in any stock; guidance matters more than the quarter.

What to watch: Beat/miss; guidance change; call tone. It arrives quarterly, and the effect typically lasts days.

It sits in tier 4 — Stock and sector specific: Moves one company or one group, not the market. Any factor here becomes tier one if it gets large enough — a bank failure and a pandemic both started as somebody's sector news.

Primary source — sec.gov ↗

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Also in Corporate actions and stock-specific events