Company

Meals on Wheels America

Type: nonprofit

Meals on Wheels America is nonprofit, in Childcare, eldercare, and senior living.

What it sells: home-delivered meals for seniors.

In the language of this map it serves 2 solutions — Senior meal delivery and Companion and visiting services — which between them relieve 3 human frictions.

Its neighbourhood

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Sells

Senior meal deliveryRetirement
Companion and visiting servicesDecline

Human frictions it ultimately relieves

Reached through the solutions above, never directly.

Eat well on a fixed income, often aloneRetirement
Cannot shop, cook, chew, or swallowDecline
Cannot leave the house; the world stops comingDecline

Trends favouring it

Loneliness and the social recessionAlready large; the question is how it resolves, not whether it happens.
Care moves homeCompounding now. Evidence is visible in company results and data.